Digital Marketing: The rise of an era
Businesses all over the world are realizing the importance of having a good business website. With the online presence of a business evolving from being a luxury to being a necessity, the rise of digital marketing services was imminent.
According to Statista, worldwide spending on digital marketing is anticipated to touch USD 306 billion by the year 2020. With such huge sums of money being spent on digital marketing, it is envisioned that digital marketing will continue to be a vital cog in the marketing strategy of a company in the coming years.
Outsourcing Digital Marketing
While you can opt to handle the digital marketing activities of your business on your own, the process will eat up a lot of your valuable time, which could have been invested in other vital areas of your business.
Nobody likes to have sleepless nights worrying over how to market their products/services in the digital domain. This is where the role of outsourcing emerges; you can provide the requisite leverage to your business by availing the expertise of professional digital marketing outsourcing agencies.
SEO Outsourcing
BPX will prove to be your ideal SEO outsourcing agency, as we will help in improving the ranking of your website through strategic SEO activities such as:
- Completing SEO Audit of your website which includes SEO website analytics
- Creating SEO optimized landing pages for your website
- Making sure that your website is mobile-friendly
- Conducting social media activities which will complement your SEO activities
- Using advanced SEO techniques such as internal deep linking
- Helping your lower-ranked pages gain prominence by guiding traffic towards them
- Getting quality backlinks from websites of high domain authority
- Regularly updating your old content
SEO (Search Engine Optimization) is the art and science of ensuring that your website is always at the top of search results in reputed search engines like Google or Bing. But appearing on the first page of the search results in any popular search engine, organically, is a tough nut to crack. It requires persistent and informed improvisations.
At BPX, you will get a full SEO service package which will include all the above with customized solutions at par with any other competitive SEO outsourcing agency.
PPC Outsourcing
PPC is the short form of the pay-per-click advertising model. A well-rounded digital marketing strategy has included PPC in its arsenal. Search engine giant Google assumes that for every $1 spent on Google Ads, businesses generally earn-average revenue of $2.
We provide a plethora of PPC services which includes:
- Display advertising which helps in boosting the awareness of your brand by targeting the correct customers with intelligently crafted display ads
- We help you in buying the appropriate amount of prime spots in various digital media channels
- We help your brand in achieving a greater CTR (click-through rate) by managing an effective shopping ad campaign for you.
- We employ remarketing techniques that help you in maximizing the potential of your ads.
At BPX, we understand the power of paid marketing and will help you in addressing any roadblocks that you encounter by aiding you in the effective implementation of your PPC campaign. Our experts will determine the correct PPC campaign which will suit the needs of your brand after discussing with you the market scenario, customer requirements and the image of your brand which you want to portray to your customers.
Social Media Marketing Outsourcing
We provide the following social media marketing services:
- Engaging your customers in meaningful conversations surrounding your brand
- Crafting meaningful social media ads which help in attracting a large social media following
- Doing activities like social bookmarking
- Monitoring social media engagement statistics and taking necessary actions to improve them
According to Hootsuite, around 3.48 billion people use social media worldwide. Consumers spend an average of 150 minutes on social media channels every single day. Thus, social media is proving to be an important channel of engagement with theend-users.
An effective social media marketing strategy can add to your bottom line by engaging your customers in meaningful conversations with your brand.
BPX understands that every social media channel is different and a one-size-fits-all approach won’t do in terms of social media marketing. You need to craft a different strategy for each platform whether it is Facebook, Instagram, LinkedIn, Twitter or anything else.
Content Writing Outsourcing
Content is the king in the digital marketing &organic SEO domain.
Crafting unique, share-worthy and useful content is an integral part of an effective digital marketing strategy.
Content marketing has many advantages like:
- Answering the questions of potential customers easily
- Helping to improve your conversion ratio
- Informing the customers about your products in a cost-effective manner
- Helping to improve your website's rankings
See your sales go through the roof with our content marketing services
Email Marketing Outsourcing
We provide the following email marketing services:
- Strategic planning of the content in your emails which will help in improving your conversion ratio
- Maximizing the reach of your emails by utilizing email distribution tools
- Gaining invaluable insights by analyzing the response of emails
Why BPX
BPX is one such digital marketing agency that has a proven track record of helping its clients in achieving their digital marketing goals.
We offer an array of specialized digital marketing services – SEO Outsourcing, PPC Outsourcing, Social Media Marketing Outsourcing, Content Writing Outsourcing, and E-mail Marketing Outsourcing.
By outsourcing digital marketing services to BPX, you can invest your saved time and resources into other business functionalities while our domain experts efficiently take care of all your digital marketing needs.